Are you satisfied with the productivity of your salesmen and dealer network? Would you like to increase it significantly?

Do you communicate directly and effectively with your end customers? Would you like to know and segment your customers and prospects better so as to elaborate an offer that meets their every need?

Do you know which competitors are threatening your market and how? Would you like to improve your levels of service?

Today, the marketing managers of companies operating in the car and industrial vehicle sector and the fleet management and care hire sector are expected to contribute significantly to the generation of new opportunities for their dealers, branches and marketing offices, so as to acquire new customers and increase the loyalty of those acquired previously by developing them to their full potential.

To accept these challenges, the marketing department must have systems and tools capable of handling all communications and relations with customers and prospects and, in particular, tools for:

• Guaranteeing the quality of the information about customers and prospects;
• Handling opportunity generating campaigns;
• Handling inbound and outbound contacts with customers and prospects;
• Providing remote support to their dealers, sales network and points of contact with the customers in planning and controlling marketing activities and handling appointments;
• Conducting marketing and sales data analyses.